GTM ops · Wave 1

Outbound command center

100 emails/day across 4 products — not 374. Gemini builds batches; Brevo runs sequences; you only reply to warm leads.

Clara playbook →Arthur playbook →Eleanor playbook →VARA playbook →

Staggered rollout · no 374/day burnout

Wave 1 runs 4 products at 25 leads/day each = 100 emails/day (under Brevo 300 cap). Balances fast local closes (Clara) with high-ticket tiers (Arthur, Eleanor, VARA).

Wave 1 · Fast closes + high-ticket tiers

Week 1–2Active now

100 emails/day · 4 products

Clara
£199 / month
25/day · Private dental & aesthetic skin clinics
Luton · Hertfordshire · Dunstable border
Fast, low-friction sales cycle. Front desks overwhelmed — a 45-second emergency booking demo secures quick baseline MRR.
Arthur
£299 / month
25/day · Boutique accountancy, tax advisors & local legal consultancies
Luton · Bedfordshire · MK corridor
Aligns with regional professional services (MMK Accountants, etc.). High retention once integrated into intake workflow.
Eleanor
£299 / month
25/day · Luxury estate agencies, prime London/Herts developers & prestige auto
London super-prime · Home Counties · Herts
High-margin businesses where pre-qualifying HNW inquiries on budget justifies £299/mo immediately.
VARA
£500–£3,500 / mo + 20%
25/day · High-growth creators, online coaches & digital brand builders
UK · halal/modest fashion · finance edu · coaching
Massive cash-flow leverage. One Tier 2–3 close = £1,500–£3,500 base MRR plus 20% on every sponsorship deal.

Wave 2 · Trades & enterprise tools

Week 3+

75 emails/day · 3 products

Mack
£199 / month
25/day · Emergency plumbers, roofers, heating engineers
Luton · Bedfordshire · Herts
R&D Credit Automator
25/day · Accountancy firms · SME R&D clients
Luton · Beds · regional MHA offices
StripeNexus
25/day · Micro-SaaS portfolio operators
UK · IndieHackers · Twitter solopreneurs

Wave 1 combined revenue power · 25 leads/day per product

Product	Sends / mo	Price	2% close	5% close
Clara	~550	£199 / mo	£2,189/mo (11 clients)	£5,572/mo (28 clients)
Arthur	~550	£299 / mo	£3,289/mo (11 clients)	£8,372/mo (28 clients)
Eleanor	~550	£299 / mo	£3,289/mo (11 clients)	£8,372/mo (28 clients)
VARA	~550	~£1,000 blended	£11,000/mo (11 clients)	£28,000/mo (28 clients)
Wave 1 total	~2,200	—	£19,767/mo	£50,316/mo

Daily 30-minute routine

10m
Gemini batch
Generate 25 structured leads + hooks for each Wave 1 product (or one vertical today).
10m
Brevo dispatch
Import CSV → schedule Day 1. Automations handle Day 4, 7, 10.
10m
LinkedIn touch
Connection notes to yesterday's 25 prospects — no re-pitch.
—m
Inbox only on reply
Cloudflare → Outlook subfolder. You reply with checkout or FAQ.

Gemini batch workflow

Give Gemini the vertical + region (use prompt below)
Gemini outputs table + CSV block
Paste CSV into Brevo → Contacts → Import (map HOOK to custom attribute)
Enroll list in Day 1 automation — follow-ups run automatically
LinkedIn touch Day 2 manually; inbox only on positive reply

25 Luton/Dunstable dental clinics

You are a B2B sales researcher for First Point AI · Clara (AI voice receptionist for private clinics, £199/mo).

Find 25 REAL private dental or aesthetic clinics in Luton, Dunstable, and Bedfordshire border.

Output a markdown table with EXACTLY these columns:
| Business Name | Location | Decision Maker Target | Email (if public) | Custom Personalization Hook (1 sentence for Day 1 email) |

Rules for hooks:
- Reference their location or visible service (Invisalign, aesthetics, emergency slots).
- Quantify pain: "3–5 missed out-of-hours consult calls weekly" or "£350+ weekly lost private revenue".
- No generic fluff. No "I hope this finds you well".
- UK spelling.

Also output a Brevo-ready CSV block with headers:
EMAIL,FIRSTNAME,COMPANY,HOOK,PRODUCT,PERSONA,REGION

Use placeholder emails like contact@companyname.co.uk only if no public email found — mark with (estimated) in a NOTES column.

Starter batch · 10 leads

Expand to 25/day with Gemini — import remainder into Brevo

Business	Location	Decision maker	Day 1 hook
Vogue Dental Care	Luton (George St)	Practice Manager / Principal Dentist	Noticed your private aesthetic and Invisalign intake volume in central Luton—most clinics lose 3–5 out-of-hours consult calls weekly during treatment hours.
Bury Park Dental Practice	Luton (Dunstable Rd)	Lead Clinician / Practice Manager	Given your high NHS/private patient rotation on Dunstable Road, front-desk staff frequently miss booking inquiries while managing in-person arrivals.
Castle Street Dental Practice	Luton (Castle St)	Clinic Owner	With emergency dental slots in high demand around Castle Street, capturing missed weekend inquiries can recover over £350 in private treatment revenue weekly.
Sundon Dental Practice	Luton (Sundon Park)	Practice Director	Noticed your extensive preventative and cosmetic schedule—Clara routes emergency inquiries directly into your calendar without adding receptionist overhead.
Smile Dental Clinic	Dunstable / Luton border	Practice Lead	Your private patient consultation book is strong, but lunch-hour missed calls routinely leak high-margin cosmetic leads to nearby practices.
Smile Works Dental	Harley Street, London	Practice Manager	Harley Street volume means your front desk is often in-chair with patients—private consult calls at £220+ are the first to go unanswered.
Bright Smiles Dental Clinic	London	Practice Manager	Evening and weekend treatment research is peak for cosmetic dentistry—practices that only answer 9–5 lose those leads to the next Google result.
Luton Dental Access	Luton town centre	Clinical Lead	High emergency and walk-in volume on weekdays creates a perfect storm for missed private upgrade calls during peak reception load.
Dunstable Family Dental	Dunstable	Practice Owner	Family practices with mixed NHS/private books often miss private cosmetic inquiries when the team is focused on back-to-back hygiene slots.
Harpenden Aesthetic Dental	Harpenden (Herts)	Principal Dentist	Aesthetic-focused practices in Herts lose high-margin consult calls when clinicians are in 90-minute veneer blocks—overflow routing fixes that.

▸ Brevo → Contacts → Import → paste CSV → list: Wave1_Clara_Luton_Dental
▸ Map HOOK → custom attribute (create PERSONALIZATION_HOOK if needed)
▸ Enroll imported contacts into Clara Day 1 automation
▸ Day 4 / 7 / 10 follow-ups run from Brevo — no manual sends